About Us

At Shoe Crazy Wine

We work with the best vineyards in California to develop our unique blends. Our wines are created with women in mind. Owned and operated by a mother-daughter team, we understand that women face tough daily challenges. And we know we can tackle them together-with a great pair of shoes and a great wine!

FROM CORPORATE TO VINTNER

Gwen Hurt had everything going for her.  An incredible family and a successful career in IT that sent her on globetrotting business trips - far-removed from the poverty of her childhood. In those early days, she and her siblings each had one pair of hand me down shoes to wear for the entire year!

In 2013, Gwen’s path took an unexpected turn. The company where she had worked for over 15 years downsized, and she was let go from the job she loved. While driving to pick up her personal items from the office, Gwen and her daughter Brittny were in a car accident that left both of them severely injured. It took Gwen and Brittny a year of physical therapy to recover from their injuries.

As Gwen recuperated, she refused to give in to depression or her circumstances. Instead, her thoughts turned to a business idea she had years before: turning her wine-making hobby into a business. Through her international travel, Gwen had developed a deep appreciation for fine wines. It was daughter Brittny who suggested that she name her wine creation something that she loved. Gwen loved and was crazy about shoes.  Shoe Crazy wine was born that day! 

Social Responsibility

We’re proud to donate to local charities such as "Dress for Success".

We believe in supporting organizations that are making a difference in peoples' lives.

We care about the health of the planet too. All of our partner vineyards run sustainable operations!